MARCH 2018 - PRESENT
Manifesto is an award-wining digital experience agency delivering products and services that aim to drive positive change for our clients. we are part of the Panoply network.
Key achievements to date:
- Led a research project into Stonewall's membership offering - including surveys, in-depth interviews, information architecture, card sorting, competitor analysis, user flows, wireframes, internal and external playbacks - to create a three-year roadmap meeting both user needs and organisational objectives.
- In cooperation with the ESU's key stakeholders, we delivered a digital strategy that was presented to the Board in its London's headquarters. Based on a series of in-depth interviews, affinity mapping and website review we were able to facilitate ESU's very first step towards its digital transformation.
NOVEMBER 2017 - DECEMBER 2017
Consultant UX Designer (Part of General Assembly UXDI course)
As a team of three, we were tasked with reviewing the SearchLight app for Track24 - experts in global tracking services since 2004 providing real-time location data and alerts to governments and organisations. Using the double diamond process and through a series of interviews, design studios, sketches, wireframes, tests and iterations, we revamped the existing app with the primary goals of delivering relevant, contextual information and advice to individuals involved in crisis situations. Ultimately we developed a clickable prototype that was presented to the Managing Director and the CFO.
AUGUST 2017 - DECEMBER 2017
GENERAL ASSEMBLY (UXDI)
UX Design and Research
During this full-time program, I learned the core skills that make up the entire user experience design process. Working in an Agile environment, I completed five projects (details in "my portfolio" section) and used a variety of UX processes including user research, personas, card sorting, concept and affinity mapping, user flows, wireframing, user journeys, task analysis, sketching, and rapid prototyping.
2006 - 2017
MARKETING & COMMUNICATIONS
Marketing, PR and Brand Consultant
Marketing specialist with over 10 years of top tier international experience - working for a number of renowned asset management companies, including Schroders, Cazenove Capital Management, Thames River (now BMO), HSBC Alternative Investment Ltd and HSBC Private Bank.
For further detail, please refer to my LinkedIn profile.